As the New Year approaches, L'Oréal Men global spokesperson @肖战 joins #L'OréalMenFineLineFamily# to wish you a neat and stylish venture into the Year of the Horse! @欧莱雅男士

On the higher fresh language cloud pasture Witness the new standards of fresh organic @每日鲜语 High-end fresh milk new benchmark! #ShinyMeadow#

New year, new benchmark, setting off for higher goals! Welcome @肖战 to become the new brand ambassador of Shiny Meadow Together with Shiny Meadow, witness the fresh organic products of higher standards In the new year, let's drink Shiny Meadow·Fresh Language Cloud Organic A2β-casein Milk together with brand ambassador Xiao Zhan Start a new journey towards higher standards with fresher organic pr……

‘#XiaoZhan# Studio Second Round – Highlight Moments’ In the past year, we were fortunate to witness your battle for home, your strategic moves, and your adventures in the world. We also look forward to finding a solution in the small town, waiting for the dawn in Jinling. Achieving mutual success with characters, we, as the audience friends of actor @肖战, share in the honor.

Countless clusters of light flicker, making every moment of perseverance meaningful. Mo Dexian @肖战 Thank you to the 11.241 million viewers for their support of #GezhiTown#!

#GezhiTownTotalBoxOfficeExceeds400Million# According to Maoyan Professional Edition data, the movie 'Gezhi Town' has been released for 43 days and its total box office has surpassed 400 million!

The curtain is about to rise On January 16th, Milan Fashion Week #Li-Ning2026AutumnWinterFashionShow# 'THE ATHLETE IN ALL OF US' #LiNingGlobalSpokespersonXiaoZhan# @肖战 wearing Li-Ning's new retro sports series interprets the infinite possibilities of integrating professional athletic power with fashionable aesthetic expression.

「THE ATHLETE IN ALL OF US」#LiNingGlobalSpokespersonXiaoZhan# @肖战 Wearing the Li-Ning 2026 Milan Fashion Week 'See Now, Buy Now' collection

At the beginning of the Spring Festival, returning home becomes the most touching moment. Global brand spokesperson @肖战 warmly narrates the TOD'S 2026 Spring Festival short film, arranging his outfit and happily embarking on a warm return journey. #TODS2026ChineseNewYearLimitedEdition#

“#XiaoZhan# Art Studio First Round - Heartfelt Confession” “With my stubbornness / Towards the center of the light / Letting the exhausted sound / Push me forward / As long as a glance / Is waiting for me to start / What will happen ahead / At worst, a collision” — @肖战 Please fly forward freely! Don't look back, the road ahead is vast. Thank you for the support and companionship of all the……

Classic, ace, results overnight. YSL Skincare Global Spokesperson @肖战 invites you to experience #YSLNightQueenEssence# to brighten your face overnight.

Weave with ease, style is unique. Explore the new CLUB series with #LiNingGlobalSpokespersonXiaoZhan# @肖战, continuing the retro dressing paradigm while feeling the relaxed vibe. #LiNing1990##LINING1990##CLUBSeries##XiaoZhan##XiaoZhanSameStyle#