The passage of time is the trajectory confirmed by each other. Five years, witnessing the unwavering tacit understanding and companionship. No limits, no stopping. Together with #LiNingGlobalSpokespersonXiaoZhan# @肖战, #PursuingAPossibleFutureTogether#
Li-Ning Business Collection
Camera is set, light and shadow are ready. Entering the artistic realm of NARS foundation with #XiaoZhanNARSGlobalSpokesperson# @肖战
Business Collection NARS Event Collection Offline Event XFX Calendar Editor’s Picks
The Spring Equinox has arrived, just in time. Join the brand's global spokesperson (sunscreen series) @肖战 and take Yuesai Baiyu Sunscreen, highly resistant to light damage, moisturizing and caring for the skin. Protect and nourish, and embrace the beautiful spring light.
YUE SAIYUESAI Business Collection
Global brand spokesperson Xiao Zhan is immersed in a French living space, with the Vendôme Liseré series inspired by Place Vendôme, accompanying the exploration of the creative journey. Geometric lines depict architectural beauty, shining brightly to reflect Parisian flair.
Business Collection Boucheron
Beyond long-lasting wear, pore-level soft focus perfection¹ The all-new #NARSUltraMatteBottleFoundation# disrupts the market 👉 One click for three finishes, creating a smooth canvas for makeup Source 'pore polish', pore-level soft focus, 24H wear² Detail 'blemish polish', both lightweight and concealing, 24H blemish concealment² Long-lasting 'oil control', uniform soft matte, 24H oil control² T……
Business Collection NARS
At 9 PM Beijing time on February 27, the first fashion show #GucciPrimavera# presented by artistic director Demna kicked off in Milan. The guests for the show will be revealed soon, so stay tuned.
GUCCI Business Collection Event Collection XFX Calendar Offline Event Editor’s Picks
Join global brand spokesperson @肖战 in #ReadyForTods#. On February 27th at 4:30 PM Beijing time, the #TODS2026AutumnWinterCollectionFashionShow# will spectacularly kick off in Milan. Stay tuned to the official platform for the live broadcast.
TODS Business Collection Event Collection XFX Calendar Offline Event Editor’s Picks
Protection and nourishment combined, dare to enjoy the sun in the changing seasons. Take along Yue Sai 'Bai Yu' sunscreen, offering not only high-level protection but also hydrating skin care. Join the brand's global spokesperson (sunscreen series) @肖战 to witness the multiple effects strength and enjoy spring freely. 'High-level external protection' SPF 50 PA+++ full-spectrum UV defense Fearless……
YUE SAIYUESAI Business Collection
It’s him, wandering with you in the rain, holding up the instant smooth. Changing in a moment, only because your instant smooth remains unchanged. L'Oréal PRO global spokesperson @肖战 Together with #L'OréalPROInstantSmoothHairMask# Anti-frizz Mini Iron¹ 1 End the frizz on rainy days, providing you with an invisible instant smooth umbrella~ Also featuring a limited edition signed version of the ……
L'Oréal PRO Business Collection Editor’s Picks
#宝诗龙Quatre# #QuatreMini# Quatre Mini, arriving with the new. Together with global brand spokesperson @肖战, we embark on a new chapter of the year, exuding confident attitude and gathering new courage and strength for the new year.
Boucheron Business Collection
New year, new benchmark, setting off for higher goals! Welcome @肖战 to become the new brand ambassador of Shiny Meadow Together with Shiny Meadow, witness the fresh organic products of higher standards In the new year, let's drink Shiny Meadow·Fresh Language Cloud Organic A2β-casein Milk together with brand ambassador Xiao Zhan Start a new journey towards higher standards with fresher organic pr……
Shiny Meadow Business Collection
「THE ATHLETE IN ALL OF US」#LiNingGlobalSpokespersonXiaoZhan# @肖战 Wearing the Li-Ning 2026 Milan Fashion Week 'See Now, Buy Now' collection
Li-Ning Business Collection