Follow actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY into the Florence Gucci Heritage House to explore the origins of Gucci's history. In the Gucci ArtLab, experience the artistic craftsmanship that transcends time. Flip through precious archives and slowly unveil the #GucciCosmosExhibition# curtain, as Gucci's story continues from Florence to Shanghai. Click or visit a Gucci boutique to explore the legendary beginnings. #GucciCosmos#

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跟随演员、歌手及品牌代言人肖战@X玖少年团肖战DAYTOY 步入佛罗伦萨古驰典藏之家，探寻古驰历史的最初起源。在古驰艺术实验室，感受潜行于时光的艺术匠心。翻阅珍贵档案，缓缓揭开#寰宇古驰典藏展#序幕，从佛罗伦萨到Shanghai，古驰故事不断延续。点击或亲临Gucci精品店，探寻传奇之初。#GucciCosmos#

Actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY, under the guidance of #GucciCosmosExhibition# curator Maria Luisa Frisa, experiences the aesthetic feast of the Florence Gucci Heritage House, encountering timeless classics between craftsmanship and brand identity. #GucciCosmos#

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演员、歌手及品牌代言人肖战@X玖少年团肖战DAYTOY 在#寰宇古驰典藏展#策展人玛丽亚·路易莎·富丽萨的带领下，感受佛罗伦萨古驰典藏之家的美学盛宴，于匠心之作与品牌标识间，邂逅时代经典。#GucciCosmos#

Actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY wanders through the Florence Gucci Heritage House, opening a new chapter of inspiration for the #GucciCosmosExhibition# with the beautifully presented exquisite collections. Click or visit a Gucci boutique to revisit legendary moments. #GucciCosmos#

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演员、歌手及品牌代言人肖战@X玖少年团肖战DAYTOY 徜徉佛罗伦萨古驰典藏之家，随缤纷呈现的精美藏品，开启#寰宇古驰典藏展#灵感新篇。点击或亲临Gucci精品店，回溯传奇时刻。#GucciCosmos#

In anticipation of Gucci Cosmos, an itinerant exhibition of the House’s most iconic designs debuting in Shanghai on April 28, Global Brand Ambassador Xiao Zhan travels to where the story began in 1921—Florence. He journeys through the Gucci Archive alongside exhibition curator Maria Luisa Frisa and Gucci ArtLab to observe the visionary creativity and innovative spirit that has defined the House for 102 years, inspiring a reflection on past and present that goes ‘Beyond Heritage.’ Discover more at the link in bio.

Directed by Zhu Zi

#XiaoZhan #GucciCosmos #ZhuZi

Exploring the Gucci Archive housed within Palazzo Settimani in Florence, Global Brand Ambassador Xiao Zhan is surrounded by the iconic designs behind the Bamboo 1947, Jackie 1961, and Horsebit 1955 handbag collections. Discover more of the visit leading up to the Gucci Cosmos exhibition, set to debut in Shanghai on April 28, at the link in bio.

#XiaoZhan #GucciCosmos #GucciBamboo1947 #GucciJackie1961 #GucciHorsebit1955

Outside of Florence at Gucci ArtLab, Global Brand Ambassador Xiao Zhan observes the creation of the House’s signature Horsebit loafers, introduced precisely 70 years ago. Discover more of what he saw at the House’s innovative center for prototyping leather goods and shoes at the link in bio.

#XiaoZhan #GucciCosmos

Before a special curation of iconic objects from the Gucci Archive takes a trip around the world, Global Brand Ambassador Xiao Zhan travels to Florence to discover the origins of the House and explore its heritage at the Gucci Archive and ArtLab. See more at the link in bio.

#XiaoZhan #GucciCosmos #GucciValigeria

Global Brand Ambassador #XiaoZhan visits Gucci's founding city of Florence, inspiring a reflection that goes 'Beyond Heritage' before the House opens Gucci Cosmos, an immersive and explorative exhibition opening April 28 in Shanghai. Discover more on.gucci.com/BeyondHeritage

Experience the craftsmanship and innovation deeply rooted in Gucci, as actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY visits the Florence Gucci ArtLab. Roam the #GucciCosmosExhibition# inspiration source, walk alongside legends, and continue the poetic exploration of nature. Click or visit a Gucci boutique to feel the beauty of sustainability. #GucciCosmos#

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感受古驰深蕴于工艺的匠心与匠新，随演员、歌手及品牌代言人肖战@X玖少年团肖战DAYTOY 到访佛罗伦萨古驰艺术实验室。漫游#寰宇古驰典藏展#灵感源泉，与传奇同行，延续对自然的诗意探寻。点击或亲临Gucci精品店，感受永续之美。#GucciCosmos#

Actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY at the Florence Gucci ArtLab explores the craftsmanship and classic heritage of the bamboo handle, welcoming the legendary journey of the #GucciCosmosExhibition#. Click or visit a Gucci boutique to join the artistic feast. #GucciCosmos#

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演员、歌手及品牌代言人肖战@X玖少年团肖战DAYTOY 于佛罗伦萨古驰艺术实验室，探索竹节手柄的工艺匠心与经典传承，迎接#寰宇古驰典藏展#的传奇旅程。点击或亲临Gucci精品店，共赴艺术盛宴。#GucciCosmos#

Join actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY on a journey back to the starting point. Stroll through the birthplace of Gucci, explore the origin story, and continuously follow the legendary inspiration from Florence to Shanghai, as we together launch the #GucciCosmosExhibition# on April 28, embarking on a new journey. Click or visit a Gucci boutique to encounter extraordinary new inspirations. #GucciCosmos#

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随演员、歌手及品牌代言人肖战@X玖少年团肖战DAYTOY 踏上一段回到起点的旅程。漫步古驰诞生之地，探索起源故事，从佛罗伦萨到Shanghai，不断追随传奇灵光，4月28日一同开启#寰宇古驰典藏展#，全新旅程就此出发。点击或亲临Gucci精品店，邂逅非凡新灵感。#GucciCosmos#

Actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY gazes at the enchanting scenery of Florence, immersed in the birthplace of Gucci, where past times transform into inspiration. From Florence to Shanghai, the #GucciCosmosExhibition# will legendary debut on April 28. Click or visit a Gucci boutique to capture new inspirations. #GucciCosmos#

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演员、歌手及品牌代言人肖战@X玖少年团肖战DAYTOY 凝望佛罗伦萨迷人盛景，置身古驰诞生之地，过往时光化作灵光。从佛罗伦萨到Shanghai，#寰宇古驰典藏展#4月28日传奇启幕。点击或亲临Gucci精品店，定格动人新意。#GucciCosmos#