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GUCCI (No. 1/2 pages)

2026/08/25 16:01 Xiao Zhan

Gucci Primavera 2026

Xiao Zhan 2026-08-25 16:01:34+0800 Style does not need to conform, join me in perceiving countless possibilities.#GucciPrimavera# The collection awakens resonance with deep tones, embracing a brand new self-expression. @GUCCI

2026/02/27 21:00 GUCCI

Gucci 2026 Autumn/Winter Fashion Show

At 9 PM Beijing time on February 27, the first fashion show #GucciPrimavera# presented by artistic director Demna kicked off in Milan. The guests for the show will be revealed soon, so stay tuned.

2025/02/25 15:00 Xiao Zhan Studio/GUCCI

Gucci 2025 Fall/Winter Fashion Show (Milan)

2025 Milano Fashion / Gucci - Women's Fall/Winter 2025/2026 Fashion Show. #GucciFW25 #XiaoZhanGucciMilano25 #XiaoZhanMilanFW25

2024/12/06 20:40 GUCCI/Xiao Zhan

Year of the Snake

Through the night, the party is about to start. Join actor, singer, and brand spokesperson Xiao Zhan @X玖少年团肖战DAYTOY on the #GucciHolidayGift# adventure. Leaning against the car window, shimmering lights illuminate elegance, immersing in the joyful holiday spirit. Click or visit Gucci boutiques to imagine a new chapter together.

2024/04/26 13:00 GUCCI/Xiao Zhan

Me and the Horsebit

His story with the horsebit is about to begin again. Stay tuned. #MeAndTheHorsebit##GucciHorsebit#

2024/03/10 10:00 GUCCI

Gucci Ancora

Explore the answers in your heart with actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY. Ancora represents the inheritance of classics, the breakthrough of creativity, and the opportunity to meet a better self time and time again. #GucciAncora# offline space, March 11th, experience the fashion of four cities. #GucciAncora# #Ancora#

2024/02/23 22:00 Xiao Zhan Studio/GUCCI/xz_1991x etc.

Gucci 2024 Autumn/Winter Women's Fashion Show (Milan)

Brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY, invited by @GUCCI, heads to Milan to witness the #Gucci2024AutumnWinterFashionShow# aesthetic feast and feel the new season inspiration from Gucci's creative director Sabato De Sarno. Book your show now, see you at 10 PM on February 23 Beijing time.

2023/10/23 10:00 GUCCI/Xiao Zhan Studio

Gucci Horsebit 1953

Actor, singer, and brand ambassador Xiao Zhan @X玖少年团肖战DAYTOY embodies the #GucciHorsebit1953# advertising imagery, stepping into new comfort with #GucciLoafers#, exploring the fashionable narrative of #GucciHorsebit#. Click or visit the Gucci boutique to experience modern new trends.

2023/09/21 15:15 Xiao Zhan/GUCCI

Gucci Ancora Fashion Show

At 9 PM Beijing time on September 22, the #GucciAncoraFashionShow# is about to begin. Join actor, singer, and brand spokesperson Xiao Zhan @X玖少年团肖战DAYTOY as we await the new presentation by creative director Sabato De Sarno. Click to make an appointment to watch the show.

2023/05/13 10:00 GUCCI

2023 Spring/Summer

Join actor, singer, and brand spokesperson Xiao Zhan @X玖少年团肖战DAYTOY as he embarks on a new spring/summer journey. Color-block jackets, loose coats, or fitted suits showcase diverse fashion charm. Double G metal carry-on suitcase, with metallic trim paired with two-color canvas, interprets a diverse style that is both avant-garde and retro. The Gucci Savoy series travel bag features double G ……

2023/04/27 20:11 Xiao Zhan Studio/Xiao Zhan/GUCCI etc.

Gucci Cosmos Collection Exhibition (Shanghai)

Gucci Cosmos Collection Exhibition (Shanghai) Experience the boundless imagination of @GUCCI with @X玖少年团肖战DAYTOY. Start your exploration journey at the #GucciCosmosCollectionExhibition#.

2023/04/20 11:00 GUCCI/Elephant Kingdom

GucciLinkToLove Jewelry Collection

Actor, singer, and brand spokesperson Xiao Zhan @X玖少年团肖战DAYTOY interprets the new #GucciLinkToLove# jewelry collection advertisement. Explore modern romantic sentiments, vibrant brilliance, and connect heart to heart. Click or visit the Gucci boutique to create gentle connections.